Sushi Tomo is a longstanding highly rated restaurant in Pittsburgh’s North Hills. Needing a new website that could accept online ordering, be updated regularly, and reflect other updates to the business’s branding and identity, HitchHiker quickly got to work.
Project GoaL
The biggest challenge was to offer an online ordering system allowing payment upon pickup. With over 200 menu items – it was imperative to make the experience fast, smooth, and consistent across devices. Like so many restaurants that offer online ordering, Sushi Tomo was paying fees to 3rd party services that spiked along with an increase in orders during the COVID-19 pandemic. The site was also to include more modern design, functionality, responsiveness, and SEO best practices.
The Result
By building in a custom ordering system 3rd party fees were eliminated, and the site will pay for itself in just a matter of months. On top of that, the site is connected to an app that allows real-time automated order management. Now fully responsive and fast-loading, Sushi Tomo has control over its website including the ability to use the built-in WordPress content management system to make quick edits and changes, always keeping the site current and consistent with other platforms.
Hitchhiker built our new website and online ordering platform and we could not be happier! We are saving tons of money and have more control. For example, we can set the time for pickup, notify customers when the order is complete and turn off the platform all together if we are too busy. I wish I had made this move a long time ago. They are creative, very savvy in marketing, and easy to work with. We are thrilled with the final product.
Keresty Kelly, Owner